- Head-to-head comparison
CookieConsent
vs. Usercentrics
Usercentrics is a powerful enterprise platform. But are you paying for features you never use – and struggling with a setup that takes days instead of minutes?
CookieConsent is the best choice for most people
- Up to 91% cheaper on comparable plans
- Native WordPress plugin - no scripts or developers
- Go live in under 5 minutes - not days
- Price doesn't scale with your page views
- Danish support included
What does it actually cost?
Usercentrics prices per domain and scales with page views. CookieConsent charges a flat monthly price – regardless of your traffic.
CookieConsent vs. Usercentrics
The features that matter most for GDPR compliance on a WordPress site – gathered in one table.
| Function | CookieConsent | Usercentrics |
|---|---|---|
| Free plan | ✓ Fully functional free plan | ✗ No free plan |
| Native WordPress plugin | ✓ Install directly from WordPress | ✗ Requires manual script integration |
| Setup time | ✓ Under 5 minutes | 1–3 business days typically |
| GDPR + ePrivacy compatible | ✓ All plans | ✓ All plans |
| TCF 2.2 support | ✓ Included | ✓ Included |
| Automatic cookie scanning | ✓ Automatic | ✓ Automatic |
| Consent log and documentation | ✓ Included | ✓ Included |
| Customizable design | ✓ Full control | ✓ Full control |
| Does price scale with traffic? | ✓ No - always a fixed price | ✗ Yes - increases with page views |
| Danish support | ✓ Yes, in Danish | ✗ English only |
| Hosted in the EU | ✓ 100% EU hosted | Partially - data may flow to the US |
| Advanced API integrations | Standard webhooks | ✓ Broad integration options |
| A/B testing of consent UI | ✗ | ✓ Included |
Advantages and disadvantages
We don’t hide that Usercentrics has its strengths – but for most WordPress owners, they are irrelevant.
CookieConsent strengthens
- Free plan with all GDPR features
- 5-minute WordPress setup without a developer
- Fixed price - don't pay more as your site grows
- 100% EU-hosted - no GDPR gray areas
- Danish support that responds quickly
- Automatically updated when rules change
Usercentrics strengthens
- Broad API integration for complex tech stacks
- A/B testing and advanced consent optimization
- Central management of many domains across countries
- Dedicated enterprise onboarding
- No free plan
- Requires technical setup and developer resources
Find your situation
The answer depends on your company’s size, tech setup, and compliance needs.
Small to medium sized WordPress site
- CookieConsent is clearly recommended
Agency with many clients
- CookieConsent is built for this
E-commerce with seasonal spikes
- CookieConsent with fixed price wins
Enterprise with 50+ domains
- Usercentrics with fixed price wins
They switched from Usercentrics
“We save over DKK 6,000 a year and the setup took 10 minutes. I don’t understand why we waited so long.”
“Our developer spent 2 days on the Usercentrics setup. I ran CookieConsent myself in 5 minutes via the WordPress dashboard.”
“Danish support that actually responds in Danish – and within the same day. That alone is worth switching for.”
Frequently Asked Questions
Can I keep my consent data if I switch from Usercentrics?
Yes. CookieConsent supports importing existing consent logs in standard formats. Our support will help you through the migration at no extra charge.
Is CookieConsent TCF 2.2 certified?
Yes. CookieConsent is certified IAB Transparency and Consent Framework 2.2 compliant and is automatically updated when IAB or EU regulations change.
What happens if my traffic increases significantly?
Nothing. CookieConsent charges a fixed monthly fee regardless of the number of page views. You never pay more because your page becomes popular – unlike Usercentrics.
Does CookieConsent have the same compliance guarantees as Usercentrics?
Yes – and in some ways better. CookieConsent is 100% EU-hosted without sending data to third countries, eliminating the GDPR gray areas that partially US-hosted solutions can create.
When does Usercentrics make sense over CookieConsent?
Usercentrics is primarily relevant for large enterprise organizations with 50+ domains, dedicated compliance teams, and complex international data structures that require advanced API integration. For most SMEs and agencies, CookieConsent is the better and cheaper choice.
Ready to switch?
Install CookieConsent for free today. No credit card, no strings attached – get started in 5 minutes.
Already using another solution? We’ll help you migrate – for free.
